Game launch packs
they'll remember.
Physical launch packs for new slots and games, designed around your game's world and made in-house. For studios and operators across Europe.
Your game, in their hands
Hundreds of games launch every month, and most announcements get skimmed. A game launch pack puts your new title physically on the desks of the people who decide what gets played: operators, account managers, affiliates and press. Giftagoods designs and makes launch packs for game studios and providers across Europe.
We are a product design studio, not a merch catalogue. Every pack is designed from your game's world and made in-house, from 3D-printed and hand-painted hero pieces to custom printed boxes and NFC accessories.
What's inside a launch pack
- The box: custom printed packaging designed around the game, from a printed mailer to a concept box with its own opening.
- The hero piece: the centrepiece, often a character or key symbol from the game, 3D-printed and hand-finished in our studio.
- The accessories: a Tap-Tech™ NFC coin that opens the demo with one tap, sticker packs, story cards, coasters and more.
Launch packs we've made
- Ghost of Gambini for Greentube: a haunted-manor mailer, a 3D-printed and hand-painted piggy bank, a wax-sealed letter and an NFC gold coin.
- Sunken City Riches for Stakelogic: an explorer's keepsake box with an engraved leather flask and journal, a themed camera and a sticker pack.
- 24K Studio for 24Karot Games: a logo-shaped gold box with custom foam, NFC coasters and a laser-engraved wine opener.
See them all in our gift packs and case files.
How it works
- Brief: the game, the launch date, the number of recipients and your budget.
- 3D concept: we design the pack in 3D, free, using your game's artwork.
- Production: hero pieces are made in our studio; boxes and accessories are produced to the same standard.
- Delivery: shipped across Europe and worldwide with DHL Express, in time for launch.
Game launch pack FAQ
What is a game launch pack?
A physical gift built around a new slot or game. It is sent to operators, partners, affiliates and press around launch, so the game is held, not just announced.
What goes into a launch pack?
Every pack has three parts: a custom box designed around the game, a hero piece made in our studio (often a character or key symbol from the game), and accessories such as a Tap-Tech™ NFC coin that opens the demo, stickers or a story card.
Do you ship launch packs across Europe?
Yes. We work with studios and operators across Europe and ship worldwide with DHL Express, to single addresses or straight to each recipient.
How early should we brief you?
As early as you can. Tell us the game and the launch date and we will plan backwards; the free 3D concept comes first so you can approve the pack before production starts.
Can we see the pack before we commit?
Yes. We design your launch pack in 3D, free, using your game's artwork, so you can see the box, the hero piece and the unboxing before anything is made.
Can a pack format be reused for sequels?
Yes. Many studios release sequels in the same franchise. We can design a hero piece and box system that is re-themed for each new title.
See it before it exists.
Send us your brief and we'll design it in 3D, free, before anything is made.